Content marketing is the promotion of projects with informative and useful content for the audience. By investing in the creation of articles, reviews, presentations, infographics and other forms of content, you are counting on a specific result, right? It is desirable that these were real customers, and not just traffic.
A call to action is an appeal to potential customers, designed to incline them to certain behavior. As a rule, he answers the question why. Why would anyone want to subscribe to your blog? Why someone will not regret money for your product? Only by convincing your target audience of the benefits of your products or services, you can encourage them to commit certain actions.
Many have got "insights", "experiences" and other "levelapy". 4 of our employees shared their views on English words in speech and texts. Let's collect a lively experience on this topic. We invite in the comments. Among marketers, it has always been customary to use English words wherever one can say in Russian.
About a man can say a lot by analyzing his speech. How old is he, what gender is he, how educated, what social group does he belong to. Imitate someone else's speech is very difficult. Therefore, the texts that copywriters write in the lively spoken language of the client usually look surprisingly false. Something like this: I do not believe!
Quizzes are tests and quizzes that you have often seen on websites and social networks. This type of entertainment content is widely used in business. Do not believe that frivolous at first glance content can raise serious sales? Then read this article and be inspired by examples of others. Why do we need quizzes?
In the conditions of tough competition that prevails today in the blogosphere, it becomes very difficult to attract and retain readers. New blogs appear like mushrooms after rain, and this process cannot be stopped. How to survive in this fierce struggle? How to stand out from the background of their competitors, the number of which every day becomes more and more?